The 2027 Smoky Mountain Invasion™
Celebrating 15 Years!
Get Ready for the 15th Annual Smoky Mountain Invasion™ in Pigeon Forge!
15 YEARS OF JEEP ADVENTURES, INCREDIBLE BUILDS, AND UNFORGETTABLE MEMORIES!
Mark your calendars! The 15th Annual Smoky Mountain Invasion™ is rolling back into Pigeon Forge, Tennessee, on August 19th, 20th, and 21st, 2027—and this milestone anniversary is one you won’t want to miss!
For 14 incredible years, Jeep® enthusiasts from across the country have gathered in the beautiful Great Smoky Mountains to celebrate their passion for Jeeps, off-road adventures, and the amazing community that brings us all together. Whether you’ve been attending since the beginning or are joining us for the first time, 2027 is the year to be part of the Invasion™!
Hosted once again at the spacious LeConte Center (2986 Teaster Lane, Pigeon Forge, TN 37863), this three-day Jeep and Expo event will run Thursday and Friday from 8:30 AM to 5:00 PM, and Saturday from 8:30 AM to 4:30 PM, offering enthusiasts and families a full-throttle experience of all things Jeep®.
What to Expect
Your daily admission grants access to:
- The indoor vendor area, featuring an incredible selection of Jeep® parts, accessories, products, and gear.
- The outdoor vendor areas, with select vendors offering professional on-site installations.
- The exciting Show & Shine event, showcasing impressive Jeep builds and custom modifications.
- The opportunity to connect with fellow Jeep enthusiasts, discover new products, and celebrate 15 years of Jeep community and tradition!
Admission is $22 for adults, $12 for children ages 6–12, and FREE for children ages 5 and under.
Tickets are available ONLY at the event, both inside the LeConte Center and at designated outdoor admission booths. No advance ticket sales or online presales are offered, so please be cautious of online scams.
Why Pigeon Forge?
Nestled in the heart of the Great Smoky Mountains, Pigeon Forge provides the perfect backdrop for this exciting 15th anniversary celebration!
With over 12 million annual visitors, the area offers:
- 800+ miles of scenic trails
- Historic landmarks
- Diverse wildlife and breathtaking mountain views
- Hundreds of shops and attractions
- 100+ restaurants, from Southern comfort food to international flavors and entertaining dinner theaters
Whether you’re a die-hard Jeep® enthusiast, a longtime Invasion™ attendee, or simply looking for an unforgettable family getaway, the 2027 Smoky Mountain Invasion™ promises an incredible experience filled with adventure, excitement, and lasting memories.
15 Years Strong—And the Adventure Continues!
As we celebrate this special milestone, we want to thank the thousands of Jeep enthusiasts, vendors, sponsors, and supporters who have helped make the Invasion™ an annual tradition for the past 14 years.
We couldn’t have done it without YOU!
Get your Jeep buddies together, make your plans, and join us as we celebrate 15 incredible years of the Smoky Mountain Invasion™!
AUGUST 19–21, 2027 | PIGEON FORGE, TENNESSEE
15 YEARS OF PASSION. 15 YEARS OF COMMUNITY. ONE INCREDIBLE INVASION™!
We can’t wait to see you there—let the anniversary adventure begin!
Vendors
The Smoky Mountain Invasion™ Vendors
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Show & Shine
Is your Jeep a contender? Win awards and enter CASH drawings!
Limited entries are available.
registration
Lodging
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FAQs
Get your questions answered here.
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Growing Every Year
August 19-20, 2027 8:30 AM to 5:00 PM
August 21, 2026 8:30 AM to 4:30 PM
Admission
Adults (13+): $22/day
Children (6-12): $12/day
Children (5-): Free
Purchase Tickets
Tickets available at the door on event days
What is the Invasion™ in the Great Smoky Mountains?
The 15th annual Smoky Mountain Invasion™ is an Expo gear towards Jeep® and off road enthusiasts that will be held on August 19th, 20th, and 21st, 2027.
The event will once again be held at the LeConte Center, 2986 Teaster Lane, Pigeon Forge, TN 37863, with show hours Thursday-Friday 8:30 AM to 5PM and Saturday 8:30 AM to 4:30 PM. Admission can be purchased each day at the admission booths located both inside the LeConte Center and the outside Vendor area.
Daily admission includes admittance into the inside vendor area, the outside vendor areas, and the Show & Shine event for $22 per adult, $12 for children 6-12, and children 5 and under are free, we do not offer presales on admission tickets, so do not fall into any online scams.
The Pigeon Forge area attracts over 12 million visitors annually, making it the ideal location to spend time with family and friends at the Invasion™. Surrounded by the Great Smoky Mountains, the area boasts over 800 miles of breathtaking trails, numerous historic sites, a diverse array of wildlife, and is just a stone's throw away from hundreds of stores. The area also offers over 100 restaurants, including southern favorites, international cuisine, and several dinner theaters.