What is the Jeep® Invasion™ in the Great Smoky Mountains?

The 13th annual Jeep® Invasion™ is a Jeep® and Expo that will be held on August 21st, 22nd, & 23rd, 2025.

The event will once again be held at the LeConte Center, 2986 Teaster Lane, Pigeon Forge, TN 37863, with show hours daily from 9 am-5 pm. Admission can be purchased each day at the admission booths located both inside the LeConte Center and the outside Vendor area.

Daily admission includes admittance into the inside vendor area, the outside vendor areas, and the Show & Shine event for $20 per adult, $10 for children 6-12, and children 5 and under are free, we do not offer presales on admission tickets, so do not fall into any online scams.

The Pigeon Forge area attracts over 12 million visitors annually, making it the ideal location to spend time with family and friends at the 2025 Jeep Show. Surrounded by the Great Smoky Mountains, the area boasts over 800 miles of breathtaking trails, numerous historic sites, a diverse array of wildlife, and is just a stone's throw away from hundreds of stores. The area also offers over 100 restaurants, including southern favorites, international cuisine, and several dinner theaters.